ARE YOU READY FOR MORE BOOKINGS?

Your stay should work as good as it looks.

Maybe your bookings have slowed down. Maybe the reviews are great, but the numbers aren't. Maybe you know your property needs a refresh but can't figure out what isn't connecting. Maybe the reviews have recently started to go down but there is time to stop the “Review Sink”

Or maybe you haven't even bought the property yet.

That's where we come in.

At The Southern Stay, we combine real estate, investing, hospitality, marketing and hands-on hosting experience to help owners create stays people actually want to book.

Whether you need a second set of eyes or someone beside you from concept to launch, there's a way to work with us.

THE SOUTHERN STAY MENU

THE STAY ANALYSIS
ON-SITE HOST CONSULTING

Let us experience your stay like a guest.

There are things you simply can't see online.For properties needing a deeper evaluation, we'll experience the property firsthand with a three-night stay, then combine what we learn on-site with a complete online analysis.

Depending on the property and consultation, we'll look at everything from arrival and first impressions to comfort, amenities, design, functionality, guest communication and those little details guests notice but don't always tell you about. Includes:

  • Three-night property stay

  • Guest-experience evaluation

  • Complete online analysis

  • Competitive positioning

  • Property and amenity recommendations

  • Follow-up consulting

  • 30–60 days of support, depending on your package

Custom proposal based on property and location.

A fresh set of eyes on your stay.

We'll take a deep dive into your property's online presence and look at it through the eyes of a potential guest.

Your analysis can include:

  • Listing presentation

  • Photography and photo order

  • Title and description

  • Amenities

  • Guest experience

  • Reviews and recurring feedback

  • Pricing and positioning

  • Comparable stays

  • Branding and overall feel

  • Opportunities we think you're missing

  • Actionable recommendations

You'll receive a detailed analysis outlining what we'd keep, what we'd change and where we'd focus first.

Typical turnaround: approximately two weeks after all property information is received.


Have the property—or the idea—but don't know where to start?

The best time to make smart STR decisions is before you've spent the money.

We work with new and future hosts to help develop a stay from the beginning.

That can start as early as evaluating a potential investment and continue through concept, setup and launch.

We can help with:

  • Property and investment evaluation

  • Market positioning

  • Ideal guest

  • Concept development

  • Layout and functionality

  • Design direction

  • Furniture and amenity planning

  • Guest experience

  • Listing development

  • Photography preparation

  • Operational setup

  • Launch strategy

Whether you're purchasing an existing STR, converting a property or starting completely from scratch, we'll help you build with the guest—and the business—in mind.

Custom scope + proposal based on your property and needs.

THE STAY REBRAND

More than a new look. A better stay.

For existing short-term rentals ready for a complete refresh, we'll look at the entire stay—from what guests see online to what they experience after they arrive.

Your custom rebrand can include THE STAY ANALYSIS, ON-SITE HOST CONSULTING, AND THE ADDITIONAL ITEMS:

BRAND + DESIGN
Brand identity, property positioning, ideal guest, design direction, décor, amenities and photo-ready styling.

LISTINGS + MARKETING
Airbnb and Vrbo listing setup or overhaul, photography direction, descriptions, social-media setup and relaunch strategy.

SYSTEMS + GUEST EXPERIENCE
PMS setup, booking systems, automated guest messaging, welcome instructions, house manuals and operational workflows.

RELAUNCH + SUPPORT
We'll help put the pieces together, relaunch your stay and provide continued consulting as the new brand goes live.

Custom scope + proposal based on your property and needs.

STARTUP CONSULTING

NOT SURE WHAT YOU NEED?


LET’S FIND OUT TOGETHER. BOOK ONE COMPLIMENTARY ZOOM CALL